Principles of Marketing / Philip Kotler, Gary Armstrong.
Material type: TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006.Edition: 11th edDescription: xx, 651, [94] p. : col. ill. ; 29 cmISBN:- 0131469185
- 658.8 22
- HF5415 .K636 2006
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Includes bibliographical references and index.
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