Managerial Economics : (Record no. 6866)

MARC details
000 -LEADER
fixed length control field 02138nam a2200253 a 4500
001 - CONTROL NUMBER
control field vtls000000272
003 - CONTROL NUMBER IDENTIFIER
control field VRT
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250102223147.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080913s1992 njua | 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0135544785
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201402040047
Level of effort used to assign nonsubject heading access points VLOAD
Level of effort used to assign subject headings 201002141324
Level of effort used to assign classification malmash
Level of effort used to assign subject headings 200907060900
Level of effort used to assign classification venkatrajand
Level of effort used to assign subject headings 200809271239
Level of effort used to assign classification alawaid
-- 200809131154
-- staff
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HB171.5
Item number .D684 1992
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Douglas, Evan J.
9 (RLIN) 17901
245 10 - TITLE STATEMENT
Title Managerial Economics :
Remainder of title Analysis and Strategy /
Statement of responsibility, etc. Evan J. Douglas
250 ## - EDITION STATEMENT
Edition statement 4th ed. /
Remainder of edition statement with empirical cases by Scott Callan
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Englewood Cliffs ;
-- London :
Name of publisher, distributor, etc. Prentice-Hall International,
Date of publication, distribution, etc. c1992
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 655 p. ;
Dimensions 24 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indices
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Decision making under risk and uncertainty; demand theory, analysis and estimation - consumer behaviour, market demand analysis for decision making, estimation of the demand functions; production and cost analysis - production functions and cost curves, cost concepts for decision making, cost estimation and forecasting; pricing analysis and decisions - models of the firm's pricing decisions, pricing decisions in practice, new product pricing, bids and price quotes; topics in managerial economics - advertising and promotional decisions, product quality and competitive strategy, capital budgeting and investment decisions.
520 ## - SUMMARY, ETC.
Summary, etc. This text focuses on the economic theory that is relevant to business decision making, examines business practice in the light of this theory and gives recent examples of business practice. Subjects covered include decision making, demand and cost theory and estimation, pricing models and practices, advertising, quality choices and capital budgeting. This new edition features empirical cases which require the student to analyze business situations using real data. Other new additions include many end-of-chapter problems and short cases and coverage of recent advances in economics that are valuable in the study of managerial economics.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Economics
9 (RLIN) 788
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Callan, Scott.
9 (RLIN) 17902
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Suppress in OPAC No
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Library Library First Floor 21/12/2024   HB171.5 .D684 1992 95 21/12/2024 1 21/12/2024 Books
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