MARC details
000 -LEADER |
fixed length control field |
02549cam a2200373 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls000001902 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
VRT |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250102222819.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
081112s2007 caua |bf 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2006-026897 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1599180375 (alk. paper) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781599180373 (alk. paper) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201402040053 |
Level of effort used to assign nonsubject heading access points |
VLOAD |
Level of effort used to assign subject headings |
201008020920 |
Level of effort used to assign classification |
malmash |
Level of effort used to assign subject headings |
200811121359 |
Level of effort used to assign classification |
venkatrajand |
-- |
200811120829 |
-- |
musallam |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415 |
Item number |
.S764 2007 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Edition information |
22 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Stephenson, James, |
Dates associated with a name |
1966- |
9 (RLIN) |
10434 |
245 10 - TITLE STATEMENT |
Title |
Entrepreneur magazine's ultimate small business marketing guide : |
Remainder of title |
1500 great marketing tricks that will drive your business through the roof / |
Statement of responsibility, etc. |
James Stephenson with Courtney Thurman. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
[Irvine, Calif.] : |
Name of publisher, distributor, etc. |
Entrepreneur Press, |
Date of publication, distribution, etc. |
c2007. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xx, 562 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. |
500 ## - GENERAL NOTE |
General note |
"Over 1500 marketing tips and tricks." |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Marketing tips in these areas: Research, planning and competition Employees Customer service Home office Advertising, direct marketing and telemarketing Public relations Networking and referral Prospecting Presentation Closing Creative selling Retailing Service provider Website and online Trade show and seminar |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Countless Marketing Tips to Drive Your Business Through the Roof The second edition of this comprehensive guide introduces new marketing, advertising, sales, public relations techniques to the 1,500 proven ideas from the first edition. It adds dozens of new high- strategies required to stay one step ahead in today's highly competitive global marketplace. Off- and online resources have been updated, and new ones 'including blogs and new websites' have been added. Key features Includes more than 1,500 marketing tips New to this edition: 250 new inspirational ideas for small business owners |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
Form subdivision |
Handbooks, manuals, etc. |
9 (RLIN) |
10435 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Small business |
General subdivision |
Management |
Form subdivision |
Handbooks, manuals, etc. |
9 (RLIN) |
10436 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Success in business |
Form subdivision |
Handbooks, manuals, etc. |
9 (RLIN) |
10437 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Thurman, Courtney. |
9 (RLIN) |
10438 |
730 0# - ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Entrepreneur (Santa Monica, Calif.) |
9 (RLIN) |
10439 |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Table of contents only |
Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/ecip0619/2006026897.html">http://www.loc.gov/catdir/toc/ecip0619/2006026897.html</a> |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Publisher description |
Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0668/2006026897-d.html">http://www.loc.gov/catdir/enhancements/fy0668/2006026897-d.html</a> |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Contributor biographical information |
Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0801/2006026897-b.html">http://www.loc.gov/catdir/enhancements/fy0801/2006026897-b.html</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Suppress in OPAC |
No |
Koha item type |
Books |