MARC details
| 000 -LEADER |
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| fixed length control field |
02411cam a2200253 a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
vtls000003618 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
VRT |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20250102224921.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
081227s2001 enka |b 001 0 engod |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2001-281105 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
376436565X (pbk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201402040112 |
| Level of effort used to assign nonsubject heading access points |
VLOAD |
| Level of effort used to assign subject headings |
201007190942 |
| Level of effort used to assign classification |
malmash |
| Level of effort used to assign subject headings |
200901051328 |
| Level of effort used to assign classification |
venkatrajand |
| Level of effort used to assign subject headings |
200812270940 |
| Level of effort used to assign classification |
venkatrajand |
| -- |
200812270939 |
| -- |
venkatrajand |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
NC998.4 |
| Item number |
.P69 2001 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Poynor, Rick. |
| 9 (RLIN) |
49516 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Obey The Giant : |
| Remainder of title |
Life in the Image World / |
| Statement of responsibility, etc. |
Rick Poynor. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
August ; |
| Place of publication, distribution, etc. |
Basel : |
| Name of publisher, distributor, etc. |
Birkhauser, |
| Date of publication, distribution, etc. |
2001. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
224 p. : |
| Other physical details |
ill. (mostly col.) ; |
| Dimensions |
24 x 18 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Titel is published in cooperation with August, London Design critic Rick Poynor explores the thinking behind contemporary visual culture - intriguing and fascinating appraisal. In the twenty-first century, commerce and culture are ever more closely entwined. This new collection of essays by design critic Rick Poynor takes a searching look at visual culture to discover the reality beneath the ultra-seductive surfaces. Poynor explores the thinking behind the emerging resistance to commercial rhetoric among designers, and offers critical insights into the changing dialogue between advertising and design. Other essays address the topics of visual journalism; brands as religion; the new solipslsm; graphic memes; the pleasures of imperfect design; and the poverty of cool. Around the world, many are now waking up to the dominance of huge corporations - invariably expressed by visual means. This pointed and provocative counterblast arrives at a moment when critical responses are vital if this mono-culture is to be challenged. It offers inspirational evidence of alternative ways of engaging with design, and it will appeal to any reader with a questioning interest in design, advertising, cultural studies, media studies, and the visual arts. Rick Poynor writes about design and visual culture. He was founder editor of Eye, the international review of graphic communication. He is the author of seven previous books, including Design Without Boundaries (1998). |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Commercial art |
| General subdivision |
History |
| Chronological subdivision |
20th century. |
| 9 (RLIN) |
26474 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Graphic arts |
| General subdivision |
History |
| Chronological subdivision |
20th century. |
| 9 (RLIN) |
37778 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Advertising |
| General subdivision |
History |
| Chronological subdivision |
20th century. |
| 9 (RLIN) |
49517 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Suppress in OPAC |
No |
| Koha item type |
Books |
