MARC details
000 -LEADER |
fixed length control field |
03201cam a22002534a 4500 |
001 - CONTROL NUMBER |
control field |
vtls000112034 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
VRT |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250102222608.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140720s2004 maua b 000 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
159253032X (hardcover) |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
13375218 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201407200845 |
Level of effort used to assign nonsubject heading access points |
aalzain |
-- |
201407200843 |
-- |
aalzain |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
NC1002.L63 |
Item number |
A3 2004 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Adams, Sean. |
9 (RLIN) |
5257 |
245 10 - TITLE STATEMENT |
Title |
Logo design workbook : |
Remainder of title |
a hands-on guide to creating logos / |
Statement of responsibility, etc. |
Sean Adams & Noreen Morioka with Terry Stone ; designed by Sean Adams & Jennifer Hopkins. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Gloucester, Mass. : |
Name of publisher, distributor, etc. |
Rockport Publishers, |
Date of publication, distribution, etc. |
c2004. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
240 p. : |
Other physical details |
ill. (chiefly col.) ; |
Dimensions |
24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references (p. 240). |
505 00 - FORMATTED CONTENTS NOTE |
Miscellaneous information |
Introduction |
Title |
Why and what -- |
-- |
Why a logo? -- |
-- |
History |
-- |
Strategy -- |
-- |
What is a logo? -- |
-- |
Wordmark -- |
-- |
Symbol -- |
-- |
Monogram -- |
Miscellaneous information |
The |
-- |
1. |
Title |
Answer who, what, why? -- |
Miscellaneous information |
2. |
Title |
Identify, dont't explain -- |
Miscellaneous information |
3. |
Title |
Understand limitations -- |
Miscellaneous information |
4. |
Title |
Be seductive -- |
Miscellaneous information |
5. |
Title |
Make mnemonic value -- |
Miscellaneous information |
6. |
Title |
Pose a question -- |
Miscellaneous information |
7. |
Title |
Design for longevity -- |
Miscellaneous information |
8. |
Title |
Make the logo the foundation of a system -- |
Miscellaneous information |
9. |
Title |
Design for a variety of media -- |
Miscellaneous information |
10. |
Title |
Be strong -- |
-- |
Logo development |
-- |
Typography -- |
-- |
Color -- |
-- |
Image/iconography -- |
-- |
Shape -- |
-- |
Hierarchy and scale -- |
-- |
Static vs. changeable -- |
-- |
System dynamics -- |
-- |
Creating a kit of parts -- |
-- |
Various media -- |
-- |
Liska + Associates -- |
-- |
Hotel 71 -- |
-- |
Segura, Inc. -- |
-- |
Segura, Inc. -- |
-- |
-- |
-- |
-- |
-- |
Mr. Keedy -- |
-- |
OK -- |
-- |
Implementing logos -- |
-- |
Rollout -- |
-- |
Anatomy of a standards manual -- |
-- |
Various media -- |
-- |
SamataMason -- |
-- |
Metropolitan Market -- |
-- |
AdamsMorioka, Inc. -- |
-- |
Sundance Film Festival -- |
-- |
Mevis & van Deursen -- |
-- |
City of Rotterdam -- |
-- |
AdamsMorioka, Inc.-- |
-- |
Nickelodeon Case Studies -- |
-- |
Staying involved: auditing systems -- |
-- |
Case studies -- |
-- |
AdamsMorioka,Inc. |
-- |
Beverly Hills -- |
-- |
Atelier Works -- |
-- |
London -- |
-- |
blue river -- |
-- |
Newcastle upon Tyne -- |
-- |
Cahan & Associates -- |
-- |
San Francisco -- |
-- |
Chermayeff & Geismar -- |
-- |
New York -- |
-- |
Concrete Design Communications, Inc. -- |
-- |
Toronto -- |
-- |
CP-d -- |
-- |
Melbourne -- |
-- |
Crosby Associates -- |
-- |
Chicago -- |
-- |
Doyle Partners -- |
-- |
New York -- |
-- |
Dynamo -- |
-- |
Dublin -- |
-- |
Format Design -- |
-- |
Hamburg -- |
-- |
Frankfurt - Balkind -- |
-- |
New York -- |
-- |
Johnson Banks - |
-- |
London -- |
-- |
Kinetic Singapore -- |
-- |
Singapore -- |
-- |
KINETIK -- |
-- |
Washington D.C. -- |
-- |
KROG -- |
-- |
Ljubljana, Slovenia -- |
-- |
Landor Associates -- |
-- |
San Francisco -- |
-- |
Landor Associates International Limited -- |
-- |
Tokyo -- |
-- |
Liska + Associates -- |
-- |
Chicago -- |
-- |
Manx Kommunikationsdesign -- |
-- |
Essen -- |
-- |
Methodologie -- |
-- |
Seattle -- |
-- |
Morla Design -- |
-- |
San Francisco -- |
-- |
Ogilvy & Mather -- |
-- |
New York -- |
-- |
Pentagram Design -- |
-- |
New York -- |
-- |
Pentagram Design -- |
-- |
San Francisco -- |
-- |
Pentagram Design Ltd. -- |
-- |
London -- |
-- |
PhD -- |
-- |
Santa Monica -- |
-- |
Porto+Martinez designStudio -- |
-- |
Rio de Janeiro -- |
-- |
Rigsby Design -- |
-- |
Houston -- |
-- |
Steinbranding -- |
-- |
Buenos Aires -- |
-- |
Stilradar -- |
-- |
Stuttgart -- |
-- |
Untitled -- |
-- |
Kent, England -- |
-- |
VSA Partners -- |
-- |
Chicago -- |
-- |
John Bellenberg -- |
-- |
Belfast, Maine -- |
-- |
Designer logo gallery -- |
-- |
Lost logos -- |
-- |
Logo gallery -- |
-- |
Designer directory. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Logography. |
9 (RLIN) |
5258 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Morioka, Noreen. |
9 (RLIN) |
5259 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Stone, Terry. |
9 (RLIN) |
5260 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Suppress in OPAC |
No |
Koha item type |
Books |