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Consumer behaviour /

Szmigin, Isabelle,

Consumer behaviour / Isabelle Szmigin and Maria Piacentini - Oxford : Oxford University Press, 2015. - xxv, 444 pages ; 24 cm

Includes bibliographical references and index.

ISBN: 9780199646449

Subjects--Topical Terms:
Consumer behavior.

LC Class. No.: HF5415.32 / .S93 2015

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