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Luxury retail and digital management : developing customer experience in a digital world /

Chevalier, Michel

Luxury retail and digital management : developing customer experience in a digital world / Michel Chevalier, Michel Gutsatz. - Second edition. - xxiv, 359 pages : illustrations ; 24 cm

Includes bibliographical references (pages 345-350) and index.

ISBN: 9781119542339

Subjects--Topical Terms:
Luxury goods industry--Management.
Retail trade--Management.

LC Class. No.: HD9999.L852 / C34 2020

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