Consumer behaviour : implications for marketing strategy /
Quester, Pascale
Consumer behaviour : implications for marketing strategy / Quester Pascale ,Simone Pettigrew - New York : Mc Graw Hill, 2011 - xxvi,654p : ill.; 24cm
9780070287099
Consumer Behavior----Marketing
Consumer behavior
HF5415.34 / .Q7 2011
Consumer behaviour : implications for marketing strategy / Quester Pascale ,Simone Pettigrew - New York : Mc Graw Hill, 2011 - xxvi,654p : ill.; 24cm
9780070287099
Consumer Behavior----Marketing
Consumer behavior
HF5415.34 / .Q7 2011