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Selling today : creating customer value /

Manning, Gerald L.

Selling today : creating customer value / Gerald L. Manning, Barry L. Reece, Michael Ahearne. - 11th ed. - Upper Saddle River, N.J. ; London : Pearson Education, c2010. - xxxi, 505 p. : ill. (chiefly col.) ; 28 cm.

Accompanied by: Video library.

Includes bibliographical references and index.

ISBN: 9780132079952 013207995X 9780138152475 0138152470 9780132079723 0132079720

Subjects--Topical Terms:
Selling.

LC Class. No.: HF5439 / .M36 2010

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Selling today : creating customer value /

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