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Advertising Management: An Indian perspective/

Agarwal, P.K.

Advertising Management: An Indian perspective/ P.K. Agarwal, - 2nd ed - Meerut: Pragati Prakashan، 2001 - 598 p: ؛ill 24cm

Includes Index

ISBN: 8175562633

Subjects--Topical Terms:
marketing ----advertisments

LC Class. No.: HF5823 / .A337 2001

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