Typographic design : form and communication /

Carter, Rob.

Typographic design : form and communication / Rob Carter, Ben Day, Philip Meggs. - 3rd ed. - New York : John Wiley & Sons, c2002. - 309 p. : ill. (some col.) ; 28 cm.

Includes bibliographical references (p. 300-301) and index.

The Evolution of Typography. The Anatomy of Typography. Syntax and Communication. Legibility. Typographic Technology. Typographic Design Education. Case Studies in Typographic Design. Type Specimens.Glossary.Appendix A: Copyfitting.Appendix B: Character Count Table for Text--type Specimens.Appendix C: Traditional Working Methods in Typographic Design.Appendix D: Proofreader's Marks.A Chronology of Typeface Designs.Bibliography.Picture Credits.Index.

This book includes 80 full-color pages addressing the important issue of color in typographic design. New case studies showcase design for Web sites, CD-ROMs, and environmental graphics in addition to the existing case studies which detail examples of visual identification systems, book and magazine design, film and video text, and way finding graphics, along with outlines for analysis and solutions. Revised technology section emphasizes current digital type technology. Five new typefaces are included in the type specimens chapter. New information is included on legibility and the Internet.

0471383414 (pbk. : acidfree paper)

2002-027392


Graphic design (Typography)

Z246 / .C217 2002

686.2/24
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