Public Relations Writing : Form & Style.
Newsom, Doug.
Public Relations Writing : Form & Style. - 7th ed. / Doug Newsom, Jim Haynes. - Belmont, CA : Thomson Wadsworth, c2005. - xxii, 441 p. : ill. ; 24 cm. - Wadsworth series in mass communication and journalism .
Includes bibliographical references and index.
Offers the practical approach expected in a trade book, but uses the principles and theories of public relations to give students the tools necessary to write with understanding and purpose.
0534612962
Public relations.
Public relations--Authorship.
Business writing.
HM1221 / .N478 2005
Public Relations Writing : Form & Style. - 7th ed. / Doug Newsom, Jim Haynes. - Belmont, CA : Thomson Wadsworth, c2005. - xxii, 441 p. : ill. ; 24 cm. - Wadsworth series in mass communication and journalism .
Includes bibliographical references and index.
Offers the practical approach expected in a trade book, but uses the principles and theories of public relations to give students the tools necessary to write with understanding and purpose.
0534612962
Public relations.
Public relations--Authorship.
Business writing.
HM1221 / .N478 2005