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Marketing Research an Applied Orientation/

Malhotra, Naresh K.

Marketing Research an Applied Orientation/ Naresh K.Malhotra - 4th ed - England: Pearson Education, 2004 - 713p: ill; 26cm

ISBN: 9788129702562

Subjects--Topical Terms:
Marketing

LC Class. No.: HF54152 / B7785 2004

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