Business Basics Marketing : A Study Guide for Degree Students/

Material type: Text

TextPublication details: London: BPP، c2000.Description: 394 p: ؛ill. 28 cmISBN:

0751721301

Subject(s):

Business

LOC classification:

HF5415 2000

Summary: From a range of study guides for business degree students combining a user-friendly style of a study guide with the detail of a textbook. It is a blend that reflects the changing university environment in which self-study is becoming increasingly important. This revised edition features the use of icons to signpost the student through the book, case examples to illustrate technical points, over 100 multiple-choice questions, and exam-style questions.

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Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Books	Library First Floor	HF5415 2000 (Browse shelf(Opens below))	1	Available	961

From a range of study guides for business degree students combining a user-friendly style of a study guide with the detail of a textbook. It is a blend that reflects the changing university environment in which self-study is becoming increasingly important. This revised edition features the use of icons to signpost the student through the book, case examples to illustrate technical points, over 100 multiple-choice questions, and exam-style questions.

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Business Basics Marketing : A Study Guide for Degree Students/

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