Sales and Distribution Management / Tapan K. Panda, Sunil Sahadev.
Material type: TextPublication details: Oxford ; New York : Oxford University Press, 2005.Description: x, 698 p. : ill. ; 25 cmISBN:- 0195673905 (pbk.)
- 9780195673906
- 658.81 22
- HF5438.4 .P354 2005
Item type | Current library | Call number | Copy number | Status | Barcode | |
---|---|---|---|---|---|---|
Books | Library First Floor | HF5438.4 .P354 2005 (Browse shelf(Opens below)) | 1 | Available | 9800 |
Includes bibliographical references and index.
Sales and Distribution Management is a composite and comprehensive textbook specially designed to meet the requirements of MBA students specialising in marketing. Users shall find this book highly useful for its coverage of sales and sales force management, the sales organisation and territory management, designing a distribution system and distribution management - explained through caselets, diagrams, flowcharts and numerous examples from the Indian context.
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